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ESPY Awards Ratings Winner

Produced by nishmosa

July 17, 2015

The ESPYs that aired on Wednesday, July 15 was a ratings winner for ABC, which was a first time for the event since  last year’s telecast on ESPN.  As reported by Rick Kissell (@ratesrick) at Variety, the three hour kudofest averaged a 6.0 household rating (source Nielsen metered-market overnights) 7.7 million viewers overall compared to last year on ESPN with a 1.1 rating and 2.2 million viewers.  The ESPY’s viewership peaked in the 10:30-10:45 p.m. hour with 6.9 overnight rating, i.e. during Caitlyn Jenner’s speech. Social media for the ESPYS soared on Twitter that night. Nielsen Twitter TV Ratings reported around two million tweets were sent about the ESPY Awards and were viewed by an audience of 9.3 million.

With so many people tuned in to the ESPYs, undoubtedly to watch Caitlyn Jenner receive the Arthur Ashe Award for Courage, there must be a lasting impression from the event that has affected the viewers, either positive or negative.  If you saw the broadcast and it was the first time, or even if you have seen past ESPY award shows, would you watch the awards again next year?  Did watching Caitlyn Jenner’s acceptance speech change your opinion about her receiving the award, or other opinions you might have had about Caitlyn Jenner?

#espys #caitlynjenner #arthurasheaward

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About nishmosa

Karen "Nish" Nishimura
Karen “Nish” Nishimura is an independent writer and branded entertainment producer, leading production of successful web content, digital advertising campaigns and promotions for Disney Online, Mattel, Sony and other major brands. A music lover passionate about jazz, Nish met Don Randi and became his biographer, writing “You’ve Heard These Hands," released September 2015.

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Would you watch the awards again next year?

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    nishmosa
    Jul 19 @ 2:16 PM
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    I think I will watch the broadcast next year. It is a little different from all the other entertainment award shows. And... I already was for Caitlyn to receive her Arthur Ashe Award, but she is so poised and elegant and a wonderful spokesperson that I feel she did a lot to elevate that award as well.